Pyramid Saimira Group, the world’s fastest growing entertainment conglomerate, inaugurated the Pyramid Saimira Summit Cineplex in Bukit Merthajam, Malaysia on Thursday, July 31. The 3-screen Cineplex is equipped with state-of-the-art infrastructure and a combined seating capacity of 703 seats. The inauguration of the Cineplex coincided with the worldwide release of the much-awaited Rajini Kanth starring film, Kuselan.

Speaking at the inauguration of the Cineplex, Mr. P S Saminathan, Chairman & Managing Director, Pyramid Saimira Group, said, “We are extremely happy to inaugurate the Pyramid Saimira Summit Cineplex in Bukit Merthajam today. We forayed into Malaysia a little over a year ago with the objective of creating a vertically integrated theatre chain in Malaysia. We are very happy that Malaysia has evolved into a huge market for the entertainment industry. Through our screens in Malaysia, we hope to re-define the entertainment options that are available for the people here. Our screens will offer English, Malay, Chinese and Tamil content for the viewing masses here.”

With the inauguration of Pyramid Saimira Summit Cineplex, a total of 13 screens will be owned by Pyramid Saimira, with a combined seating capacity of 4215 seats across its screens in Kuala Lampur, Butterworth, Bukit Merthajam, Melaka, Kluang, Johor Bahru and Seremban. Pyramid Saimira set up the Pyramid Saimira Theatre Chain (M) Sdn. Bhd, a joint venture between Pyramid Saimira Theatre Ltd and Asian Integrated Industries, Malaysia, in April 2007. The entity was formed with the objective of and to further digitalizing screens across Malaysia, and to encourage local film production in Malay, Chinese and Tamil languages, apart from distribution of Indian, Chinese and English films.

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