Rita will be spearheading the pioneering business approach to Corporate Social Responsibility (CSR) and Sustainability. Her team will work across YES BANK divisions to incorporate and further integrate Responsible Banking. She will be reporting to Somak Ghosh, Group President – Corporate Finance & Development Banking.

YES BANK, as a Bank for “Emerging India” has a philosophy to contribute positively to India’s development. Responsible Banking is one of the pillars of the YES BANK value proposition to our customers and is a key differentiating factor within our competitive strategy. By internalizing and externalizing CSR and Sustainability, the Responsible Banking team will help to build YES BANK as an organization of enduring value, enhancing its competitiveness, and charting a high leadership growth trajectory. Recently YES BANK CSR practice has been awarded the Social and Corporate Governance Award by BSE/ NASSCOM and under Rita’s leadership we expect to build on this initial momentum.

Rita brings with her nearly 15 years of diverse experiences in the private and non-profit sectors. Prior to joining YES BANK, she was with the American India Foundation (AIF) heading up Communications & Advocacy for the India operations. AIF, born after the 2001 Gujarat earthquake, is an international development organization charged with the mission of accelerating social and economic change in India. She worked with NGO partners and AIF programs to execute real improvements in the lives of the most marginalized across India.

Prior to this, Rita was a founding team member of the International Fellowships Program with Ford Foundation, focused on worldwide affirmative action for communities excluded from higher education. She started her professional development with General Electric, moving from an exclusive management-training program, to the elite Corporate Audit Staff, to operations finance at NBC.

Rita has a Master’s of International Affairs (MIA) from Columbia University’s School of International and Public Affairs in New York City and a Bachelor of Electrical Engineering degree with honors from Stevens Institute of Technology in Hoboken, New Jersey.

Sourced From: Adfactors Public Relations Pvt Ltd

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